Privacy Policy

Last updated 5-1-07

Please read the following policy to understand how your personal information will be treated by this web site, (including any sub-site accessible through the homepage, the "Site"). This policy may change from time to time so please check back periodically.

What personally identifiable information is collected from me?
Gemstar-TV Guide International, Inc. and its subsidiaries, affiliates and/or related entities ("Gemstar-TV Guide") recognize the importance of protecting the privacy of personally identifiable information collected about visitors to this Site. As a general policy, no personally identifiable information, such as your name, address or email address, is automatically collected from visitors to this Site. Personally identifiable information about visitors to this Site is collected only when knowingly and voluntarily submitted by you. We may collect certain non-personal information to optimize our web pages for your computer (i.e., the identity of your Internet browser, the type of operating system you use, and the domain name of your Internet service provider). We may use such non-personal information for internal purposes, including but not limited to improving the content of this Site. In those instances when we do collect personally identifiable information, Gemstar-TV Guide will notify you when we are collecting personally identifiable information about you. For example, we may need to collect such information to fulfill your registration, in connection with contest entry forms, or in connection with community postings such as chat and bulletin boards.

How is my information used?
Personally identifiable information that visitors submit to the Gemstar-TV Guide site is used only for the purpose for which it is submitted unless we disclose other uses in this Privacy Policy or at the time of collection. Such other uses may include sending you information or materials we think you will find interesting or sharing the information with Gemstar-TV Guide's advertisers and business partners, who use the information for marketing and promotional purposes. However, at the time of collection, you will have the option of instructing us not to send you additional information or share your personal information with third parties. Gemstar-TV Guide is not responsible for the privacy policies or practices of our advertisers or business partners. Gemstar-TV Guide may also use third parties to manage sweepstakes, contests or chats, and these parties may have access to personally identifiable information submitted by visitors who participate in those activities. Gemstar-TV Guide instructs these third parties to use personally identifiable information only for the specific purpose for which it is collected, and not to sell, market or transfer such information to other entities. Gemstar-TV Guide may use personally identifiable information in aggregate form to make this Site better and more responsive to the needs of our visitors. This statistical compilation of non-identifiable information may also be used by Gemstar-TV Guide or provided to others for marketing, advertising or research purposes. Visitors to this Site will be able to instruct us not to include their personal information in our aggregate database by e-mail request or by modifying online registrations. Gemstar-TV Guide maintains appropriate safeguards to ensure the security, integrity and privacy of personally identifiable information submitted to this Site, and periodically reviews and updates its security measures in light of current technologies.

What are cookies and how are they used by this Site?
Cookies are data that a web site transfers to an individual's hard-drive for record-keeping purposes. Cookies, which are an industry standard used by most web sites, including this Site, can facilitate a user's ongoing access to and use of a site. They aid the function of this web site by matching users with stored information in our database to provide personalized TV listings. The Cookie itself does not contain any personally identifiable information. If a user does not want information collected through the use of Cookies, there is a simple procedure in most browsers that allows the user to deny or accept the Cookie feature. But users should note that Cookies may be necessary to provide the user with such special features as customized content delivery.

What do I need to know about linking to Third Party and Co-Branded sites?
Gemstar-TV Guide has established relationships that allow visitors to our Internet site to link directly to sites operated by third parties. Some of these sites may be "co-branded" with a Gemstar-TV Guide logo; however, they are not operated or maintained by Gemstar-TV Guide. Gemstar-TV Guide chooses its advertisers and business partners carefully. However, Gemstar-TV Guide is not responsible for the content or practices of web sites operated by third parties that are linked to our site. These links are meant for the user's convenience only. Links to third party sites do not constitute sponsorship, endorsement or approval by Gemstar-TV Guide of the content, policies or practices of such third party sites. Once you have left the Gemstar-TV Guide site via such a link, you should check the applicable privacy policy of the third party site.

Protection of Children's Personal Information
Our Site does not publish content that is targeted to children. If you are under 16, you should ask your parents or a guardian before you E-mail this Site, or ask us to e-mail anything to you; send in any information; enter any contest or game that requires information about you or offers a prize; post any information on any bulletin board or enter any chat room; or buy anything online.

Changes to this Statement
Gemstar-TV Guide will occasionally update this privacy statement. When we do, we will also revise the "last updated" date at the top of the privacy statement. For material changes to this Statement, Gemstar-TV Guide will notify you by placing prominent notice on this Site.

Contact Information
Gemstar-TV Guide welcomes your comments regarding this Statement of Privacy, please contact us by e-mail, or postal mail.
 
 

    ©2007 Gemstar - TV Guide International, Inc.